Kelly Hoadley


creative thinking

A little about me

Professionally, I’m a highly motivated Creative Director / UX & UI Designer that is driven by a passion for creativity, the customer journey and company success. I have a strong track record for producing successful web, social and display advertising that delivers results.

Personally, I’m a hard-core Girl Scout Cookie Dealer, leader of 2 Girl Scout Troops, and master crafter. I’ve helped 3 troops sell more cookies than I care to count, while helping them raise over $9,000 through the years. I’ve led the Creative Team at Experian to 6 consecutive wins for Halloween décor. Not that I’m competitive or anything….

Thanks for taking time to look at my site and learn a little bit about what makes me tick. I’m always looking for new opportunities, feel free to reach out.


Why I love what I do

A true creative never stops thinking of new ideas. This is why I love my job - I get to help others succeed and reach their goals all while fulfilling my own creative desires.

Awards

2018 Gold Addy Award | Integrated Campaign
[Experian Dark Web Campaign // ACD // March 2018]

2018 Gold Addy Award | Direct Mail
[Self-Promo Holiday Card // ACD // March 2018]

2018 Silver Addy Award | Social Media
[Experian Dark Web Value Menu // ACD // March 2018]

2018 Silver Addy Award | TV
[Vending Machine // ACD // March 2018]

2018 Bronze Addy Award | Social Media
[Experian 8-bit // ACD // March 2018]

2018 Bronze Addy Award | Social Media
[Experian Phishing Scams // ACD // March 2018]

2018 Bronze Addy Award | TV
[Conveyor Belt // ACD // March 2018]

2018 Bronze Addy Award | TV
[Terry // ACD // March 2018]

2018 Bronze Addy Award | Online Video
[Dark Web Cats // ACD // March 2018]

2013 Gold Addy Award | Integrated Campaign
[Senior AD // March 2013]

Skills

Creative leader with 15 years experience in high-level creative direction, product and website design, graphic design, brand & identity, eCommerce and visual merchandising. I’m interested in building consumer products, exceptional experiences, and holistic brands that encompass all of the above.

Web Design

95%

Branding

85%

User Experience

90%

Print

70%

Leadership

90%

10

Years with Girl Scouts

385

Finished Projects

10

Awards Won

6

Halloween Competitions Dominated